Téléchargez le livre : Speechwriting in Theory and Practice

Speechwriting in Theory and Practice

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Éditeur :

Palgrave Macmillan


Paru le : 2019-03-14

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Description
This book provides students, researchers, and practitioners of speechwriting with a unique insight in the theory, history, and practice of speechwriting. The combination of theory and practice with case studies from the United States and Europe makes this volume the first of its kind. The book offers an overview of the existing research and theory, analysing how speeches are written in political and public life, and paying attention to three central subjects of contemporary speechwriting: convincing characterization of the speaker, writing for the ear, and appealing with words to the eye. Chapters address the ethics and the functions of speechwriting in contemporary society and also deliver general instructions for the speechwriting process. This book is recommended reading for professional speechwriters wishing to expand their knowledge of the rhetorical and theoretical underpinnings of speechwriting, and enables students and aspiring speechwriters to gain an understanding of speechwriting as a profession.
Pages
202 pages
Collection
n.c
Parution
2019-03-14
Marque
Palgrave Macmillan
EAN papier
9783030036843
EAN PDF
9783030036850
Informations sur l'ebook
Nombre pages copiables
2
Nombre pages imprimables
20
Taille du fichier
1833 Ko
Prix
34,80 €
EAN EPUB
9783030036850
Informations sur l'ebook
Nombre pages copiables
2
Nombre pages imprimables
20
Taille du fichier
317 Ko
Prix
34,80 €

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