Téléchargez le livre : Corporate Innovation Strategies

Corporate Innovation Strategies

Corporate Social Responsibility and Shared Value Creation

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Éditeur :

Wiley-ISTE


Paru le : 2020-12-29



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Description
Corporate social responsibility (CSR) is simply the maximization of a company?s value over time, undertaken because, in the long run, social and environmental problems ultimately become financial problems. The justification for CSR is therefore associated with representing the nature and role of the company, as well as its purpose. Companies therefore regard CSR as a strategic investment that is part of a proactive, resilient, inclusive approach, based on the creation of shared value. This approach is capable of reducing negative societal impacts of their activities, or inducing positive impacts if they sustain a hybrid culture, all the while improving their competitive advantage. This book presents a theoretical development that analyzes the challenges of CSR strategies based on the creation of shared value. Two case studies are presented, analyzing the different forms of social innovation strategies capable of inducing this shared value creation.
Pages
224 pages
Collection
n.c
Parution
2020-12-29
Marque
Wiley-ISTE
EAN papier
9781786306548
EAN PDF
9781119804154
Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
224
Taille du fichier
3451 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
183,52 €
EAN EPUB
9781119804161
Informations sur l'ebook
Nombre pages copiables
0
Nombre pages imprimables
224
Taille du fichier
563 Ko
Ce livre est accessible aux handicaps Voir les informations sur l'accessibilité
Prix
183,52 €

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