Digital Political Communication Strategies

Multidisciplinary Reflections de

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Description
This book, with a foreword by Manuel Castells, explores the core strategies of digital political communication. It reviews the field’s evolution over the past 25 years and examines the coexistence of old and new actors (lobbyists, citizens, parliaments, political parties, media outlets, digital platforms, among others), as well as hybrid communication tactics. Topics covered include frames, fake news, filter bubbles, echo chambers, artificial intelligence, the significance of emotions, and engagement with citizens.
As we find ourselves in the fourth wave of digital communication, and in the wake of a pandemic which has shaken the foundations of political communication, an evaluation of these topics is essential to the reinvention of democracy. The book is geared towards students and researchers who wish to delve into the latest trends in digital communication, political communication actors and journalists. It further aims to prepare citizens to effectively deal with messaging that blurs the line between truth and falsehood with increasingly powerful strategies supported by artificial intelligence.
Pages
224 pages
Collection
The Palgrave Macmillan Series in International Political Communication
Parution
2021-11-25
Marque
Palgrave Macmillan
EAN papier
9783030815677
EAN PDF
9783030815684

Informations sur l'ebook
Nombre pages copiables
2
Nombre pages imprimables
22
Taille du fichier
3553 Ko
Prix
137,14 €
EAN EPUB
9783030815684

Informations sur l'ebook
Nombre pages copiables
2
Nombre pages imprimables
22
Taille du fichier
3144 Ko
Prix
137,14 €