Téléchargez le livre : Digital-Native News in South America

Digital-Native News in South America

Building Bridges with Diverse Audiences in Argentina, Brazil and Colombia de

Éditeur :

Palgrave Macmillan


Paru le : 2024-08-27

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Description

This book investigates the strategies used by South American digital-native news media in attracting diverse audiences, and their effectiveness, from an audience perspective, in bridging communities and building consensus.
In recent years, independent digital news outlets have emerged in a landscape of increasing ideological polarization. The book addresses the pivotal question of whether these organizations can help promote social cohesion and overcome a divided and fragmented market. Drawing from extensive interviews conducted with audience members, journalists, and media executives from the established news markets of Argentina, Brazil and Colombia, de Macedo Higgins Joyce sheds new theoretical insights on the strategies and practice of independent digital news, its evolution, and its agenda-setting impact in the region.
Innovative and rigorous, Digital-Natives News in South America deftly explores this new and important field of research and will be of interest to journalism researchers and media practitioners alike.
Pages
145 pages
Collection
n.c
Parution
2024-08-27
Marque
Palgrave Macmillan
EAN papier
9783031495021
EAN PDF
9783031495038
Informations sur l'ebook
Nombre pages copiables
1
Nombre pages imprimables
14
Taille du fichier
4956 Ko
Prix
116,04 €
EAN EPUB
9783031495038
Informations sur l'ebook
Nombre pages copiables
1
Nombre pages imprimables
14
Taille du fichier
973 Ko
Prix
116,04 €

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