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Summary: Buy-In

Review and Analysis of Kotter and Whitehead's Book de

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Business Book Summaries


Paru le : 2014-11-12

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Description
The must-read summary of John P. Kotter and Lorne A. Whitehead's book: "Buy-In: Saving Your Good Idea from Getting Shot Down".

This complete summary of the ideas from John P. Kotter and Lorne A. Whitehead's book "Buy-In" raises a fundamental question: "How do you get people to buy-in to your brilliant ideas, suggestions and proposals?". In their book, the authors reveal that in order to do this, you should start by explaining your idea to other people and then use a simple four-step strategy. This summary explains each of the steps involved and provides a new method for getting everyone to see things your way.

Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge

To learn more, read "Buy-In" and discover the key to spreading your ideas and getting people to agree with you.
Pages
44 pages
Collection
n.c
Parution
2014-11-12
Marque
Business Book Summaries
EAN papier
9782511041239
EAN EPUB SANS DRM
9782511022160
Informations sur l'ebook
Prix
9,99 €

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