Téléchargez le livre : Process-based Strategic Planning

Process-based Strategic Planning

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Éditeur :

Springer


Paru le : 2006-12-11

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Description
A company's strategies define its future direction specifying not only target market positions for many years to come, but also the key competitive advantages both at the level of the market offers and for resources. Developing future strategies is an important and complex task which is the core issue in this book. After a short introduction to strategic planning a heuristic process for determining future strategies is presented. This process is divided into seven steps and for each of these steps detailed recommendations for problem-solving are provided and illustrated through many concrete examples. The new edition is improved and contains new material.
Pages
381 pages
Collection
n.c
Parution
2006-12-11
Marque
Springer
EAN papier
9783540327547
EAN PDF
9783540366089
Informations sur l'ebook
Nombre pages copiables
3
Nombre pages imprimables
38
Taille du fichier
14797 Ko
Prix
52,24 €

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