Tous les livres numériques de la collection "Springer Proceedings in Business and Economics" - Springer

117 Livre(s)
Télécharger le livre : Leadership, Innovation and Entrepreneurship as Driving Forces of the Global Economy
Leadership, Innovation and Entrepreneurship as Driving Forces of the Global Economy
Rachid Benlamri , Michael Sparer
This volume aims to outline the fundamental principles behind leadership, innovation and entrepreneurship and show how the interrelations between them promote business and trade practices in the global economy. Derived from the 2016 International Conference on...

Editeur : Springer
Parution : 2016-12-01
Collection : Springer Proceedings in Business and Economics PDF, ePub

357,64 €
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Télécharger le livre : Strategic Innovative Marketing
Strategic Innovative Marketing
Androniki Kavoura , Damianos P. Sakas , Petros Tomaras
This book presents the latest on the theoretical approach of the contemporary issues evolved in strategic marketing and the integration of theory and practice. It seeks to make advancements in the discipline by promoting strategic research and innovative activities in...

Editeur : Springer
Parution : 2016-09-26
Collection : Springer Proceedings in Business and Economics PDF, ePub

210,99 €
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Télécharger le livre : Building Trust in Information
Building Trust in Information
Victoria L. Lemieux
This book reports on the results of an interdisciplinary and multidisciplinary workshop on provenance that brought together researchers and practitioners from different areas such as archival science, law, information science, computing, forensics and visual analytics...

Editeur : Springer
Parution : 2016-08-11
Collection : Springer Proceedings in Business and Economics PDF, ePub

94,94 €
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Télécharger le livre : Managing Complexity
Managing Complexity
Jocelyn Bellemare , Serge Carrier , Kjeld Nielsen , Frank T. Piller
This proceedings volume presents the latest research from the worldwide mass customization, personalization and co-creation (MCPC) community bringing together new thoughts and results from various disciplines within the field. The chapters are based on papers from The...

Editeur : Springer
Parution : 2016-08-10
Collection : Springer Proceedings in Business and Economics PDF, ePub

179,34 €
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Télécharger le livre : Operational Research in Business and Economics
Operational Research in Business and Economics
Michael Doumpos , Evangelos Grigoroudis
This book gathers a selection of refereed papers presented at the 4th International Symposium and 26th National Conference of the Hellenic Operational Research Society. It highlights recent scientific advances in operational research and management science (OR/MS), with...

Editeur : Springer
Parution : 2016-07-29
Collection : Springer Proceedings in Business and Economics PDF, ePub

147,69 €
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Télécharger le livre : Advances in National Brand and Private Label Marketing
Advances in National Brand and Private Label Marketing
Juan Carlos Gázquez-Abad , Els Gijsbrecht , Francisco J. Martínez-López
This book presents the latest research on national brand and private label marketing, in the form of original, rigorous and relevant contributions from the 2016 National Brands and Private Label Marketing conference in Barcelona. It covers retailing-related topics, such...

Editeur : Springer
Parution : 2016-06-16
Collection : Springer Proceedings in Business and Economics ePub

94,94 €
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Télécharger le livre : Transport Development Challenges in the Twenty-First Century
Transport Development Challenges in the Twenty-First Century
Monika Bak
This volume explores the field of transport sector development. Derived from the 2015 TranSopot conference held in Sopot, Poland, it discusses current trends, issues, and research on the topic. Specifically, it aims to explore sustainable development, examines current...

Editeur : Springer
Parution : 2016-03-29
Collection : Springer Proceedings in Business and Economics ePub

147,69 €
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Télécharger le livre : Selected Issues in Experimental Economics
Selected Issues in Experimental Economics
Malgorzata Latuszynska , Kesra Nermend
The aim of this volume is to provide deep insights and the latest scientific developments and trends in experimental economics. Derived from the 2015 Computational Methods in Experimental Economics (CMEE) conference, this book features papers containing research and...

Editeur : Springer
Parution : 2016-03-24
Collection : Springer Proceedings in Business and Economics ePub

147,69 €
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Télécharger le livre : Information Technology in Environmental Engineering
Information Technology in Environmental Engineering
Jorge Marx Gómez , Brenda Scholtz
This book presents new concepts as well as practical applications and experiences in the field of information technology for environmental engineering. The book has three main focus areas: firstly, it shows how information technologies can be employed to support natural...

Editeur : Springer
Parution : 2016-02-04
Collection : Springer Proceedings in Business and Economics PDF, ePub

94,94 €
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Télécharger le livre : Productivity and Efficiency Analysis
Productivity and Efficiency Analysis
Collectif
This proceedings volume examines the state-of-the art of productivity and efficiency analysis and adds to the existing research by bringing together a selection of the best papers from the 8th North American Productivity Workshop (NAPW). It also aims to analyze...

Editeur : Springer
Parution : 2015-12-29
Collection : Springer Proceedings in Business and Economics PDF, ePub

126,59 €
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Télécharger le livre : The Essence and Measurement of Organizational Efficiency
The Essence and Measurement of Organizational Efficiency
Bogumila Brycz , Tadeusz Dudycz , Grazyna Osbert-Pociecha
This book offers a collection of studies on various organizations’ efficiency, criteria for evaluating efficiency, together with tools and methods for measuring efficiency. The articles included present an interdisciplinary look at efficiency, its essence and the...

Editeur : Springer
Parution : 2015-09-29
Collection : Springer Proceedings in Business and Economics PDF, ePub

94,94 €
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Télécharger le livre : Managing Humanitarian Logistics
Managing Humanitarian Logistics
Sumeet Gupta , Vinod Chandra Menon , B.S. Sahay
This book discusses emerging themes in the area of humanitarian logistics. It examines how humanitarian logistics and supply chains play a key role, focusing on rapidly delivering the correct amount of goods, people and monetary resources to the locations needed to...

Editeur : Springer
Parution : 2015-09-10
Collection : Springer Proceedings in Business and Economics PDF, ePub

105,49 €
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Télécharger le livre : A New Paradigm for International Business
A New Paradigm for International Business
Hadrian Geri Djajadikerta , Zhaoyong Zhang
This book offers a collection of studies on regional integration and the dynamic business environment in East Asia. The papers included, originally presented at the 2014 Asia Pacific Business Conference on "Free Trade Agreements and Regional Integration in East Asia,"...

Editeur : Springer
Parution : 2015-07-01
Collection : Springer Proceedings in Business and Economics PDF, ePub

147,69 €
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Télécharger le livre : Advances in National Brand and Private Label Marketing
Advances in National Brand and Private Label Marketing
Juan Carlos Gázquez-Abad , Francisco J. Martínez-López , Raj Sethuraman
This book presents the latest research and recent studies in the field of national brand and private label marketing. It covers a wide range of topics, including retailing, marketing, general business, psychology, economics and statistics. It addresses diverse areas of...

Editeur : Springer
Parution : 2015-06-03
Collection : Springer Proceedings in Business and Economics PDF, ePub

94,94 €
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Télécharger le livre : Cities and Sustainability
Cities and Sustainability
S. Mahendra Dev , Sudhakar Yedla
The book addresses the sustainability of cities in the context of sustainability science and its application to the city boundary. In doing so it investigates all the components of a city on the basis of sustainability criteria. To achieve sustainability it is essential...

Editeur : Springer
Parution : 2015-05-11
Collection : Springer Proceedings in Business and Economics PDF, ePub

94,94 €
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Télécharger le livre : Managing in Recovering Markets
Managing in Recovering Markets
S. Chatterjee , D.P. Goyal , Narain Gupta , N.P. Singh
The changing dynamics of business worldwide have led organizations to look beyond traditional managerial practices while at the same time attempting to retain their core competitive advantages. This development has called upon academicians and practitioners alike to...

Editeur : Springer
Parution : 2014-10-27
Collection : Springer Proceedings in Business and Economics ePub

94,94 €
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Télécharger le livre : National Brands and Private Labels in Retailing
National Brands and Private Labels in Retailing
Irene Esteban-Millat , Juan Carlos Gázquez-Abad , Francisco J. Martínez-López , Juan Antonio Mondéjar-Jiménez
This book presents latest findings on brand marketing in retail. In times of economic downturn a "new retailing landscape" is being shaped, in which retailers and manufacturers face new challenges to their brand strategies. Marketing professionals need high value-added...

Editeur : Springer
Parution : 2014-06-10
Collection : Springer Proceedings in Business and Economics ePub

94,94 €
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