Tous les livres numériques de la collection "SpringerBriefs in Business" - Springer

110 Livre(s)


Integrity in the Business Panorama Collectif This volume explores the value of business integrity and ethics as a "best practice" model in business strategy. The authors define business integrity, explore areas in which integrity is often absent or discredited, and provide a framework and tools to help build... Editeur : Springer Parution : 2016-06-11 Collection : SpringerBriefs in Business ePub 52,74 € J'achète Téléchargement immédiat Dès validation de votre commande
Mobile Marketing Channel Yogesh K. Dwivedi , Vinod Kumar , Mahmud Akhter Shareef This book attempts to address, explore, and conceptualize the epistemological paradigms of SMS as an alternative marketing channel or in combination with other existing traditional channels. It promotes a multichannel strategy in the light of synthesized marketing... Editeur : Springer Parution : 2016-04-23 Collection : SpringerBriefs in Business ePub 58,01 € J'achète Téléchargement immédiat Dès validation de votre commande
Fundamentals and Principles of Artifacts Science Masayuki Matsui This is the first book covering original information on the mathematical science of such the artifacts as 3M&I-body system, in which “3M” means human, material/machine, money, and “I” means the information/method in nature versus artifacts.This book is the product... Editeur : Springer Parution : 2016-02-19 Collection : SpringerBriefs in Business PDF, ePub 52,74 € PDF ePub J'achète Téléchargement immédiat Dès validation de votre commande
The Smart City and the Co-creation of Value Nobuyuki Tokoro ?The original point that differentiates this text from otherwise similar texts is that it looks at the building of smart cities from the viewpoint of an interchange of knowledge among companies in different industries, or “Ba” as shared context in motion, and emphasizes... Editeur : Springer Parution : 2015-11-11 Collection : SpringerBriefs in Business PDF, ePub 52,74 € PDF ePub J'achète Téléchargement immédiat Dès validation de votre commande
Counterfeiting and Piracy Ludovica Cesareo This book aims to identify, analyze, and systematize the available research on counterfeiting and piracy published over a thirty-five year time span (1980–2015) in order to highlight the main trends in the illicit trade literature, propose suggestions for managers... Editeur : Springer Parution : 2015-11-06 Collection : SpringerBriefs in Business PDF, ePub 52,74 € PDF ePub J'achète Téléchargement immédiat Dès validation de votre commande
Social Accounting for Sustainability José Luis Retolaza , Maite Ruíz-Roqueñi , Leire San-José This book deals with the limitations of economic and financial accounting as an appropriate instrument to reflect the real value created or destroyed by an organization. The authors present a sustainable social accounting approach that considers both the social and... Editeur : Springer Parution : 2015-10-16 Collection : SpringerBriefs in Business PDF, ePub 68,56 € PDF ePub J'achète Téléchargement immédiat Dès validation de votre commande
German-Sino Business Networks Alexander Häntzschel In this book, Alexander Häntzschel presents the benefits of organized networks and provides a first-ever overview of German-Sino business networks. Based on more than 20 expert interviews and research of 30 different cases, the analysis covers the different forms of... Editeur : Springer Parution : 2015-06-13 Collection : SpringerBriefs in Business PDF, ePub 52,74 € PDF ePub J'achète Téléchargement immédiat Dès validation de votre commande
Information Society Development through ICT Market Strategies Klodiana Gorica , Ermelinda Kordha Tolica , Kozeta Sevrani ?This book examines the relationship between information society and information communication technology (ICT) markets, while evaluating the ICT impact on Albanian society and its economy. It offers insights on the country’s information society development and compares... Editeur : Springer Parution : 2015-05-27 Collection : SpringerBriefs in Business PDF, ePub 52,74 € PDF ePub J'achète Téléchargement immédiat Dès validation de votre commande
Complaint Management and Channel Choice Andrea Bruns , Stefan Garding This book investigates customer perceptions and expectations of complaint channels. In addition to the conventional channels, the adequacy of online social networks as new complaint channel is analysed. The managerial recommendations to improve customer satisfaction are... Editeur : Springer Parution : 2015-05-14 Collection : SpringerBriefs in Business PDF, ePub 52,74 € PDF ePub J'achète Téléchargement immédiat Dès validation de votre commande
Intelligent Knowledge Xingsen Li , Yong Shi , Yingjie Tian , Lingling Zhang This book is mainly about an innovative and fundamental method called “intelligent knowledge” to bridge the gap between data mining and knowledge management, two important fields recognized by the information technology (IT) community and business analytics (BA)... Editeur : Springer Parution : 2015-05-08 Collection : SpringerBriefs in Business PDF, ePub 52,74 € PDF ePub J'achète Téléchargement immédiat Dès validation de votre commande
Wine Queens Mojca Ramšak This book explores a fairly unique wine marketing topic by examining the role and historic function of Wine Queens and Wine Kings. The author charts the history of Wine Queens in Europe, the Americas and Asia, while also focusing on cases from Slovenia. The difference... Editeur : Springer Parution : 2015-03-19 Collection : SpringerBriefs in Business ePub 52,74 € J'achète Téléchargement immédiat Dès validation de votre commande
Italy's Top Products in World Trade Monica Carminati , Stefano Corradini , Marco Fortis This book analyzes Italy’s external competitiveness in detail and introduces a new index, devised by Marco Fortis and Stefano Corradini for Fondazione Edison, that highlights the strengths of Italy’s foreign trade. Compared with the Trade Performance Index compiled and... Editeur : Springer Parution : 2015-03-06 Collection : SpringerBriefs in Business ePub 52,74 € J'achète Téléchargement immédiat Dès validation de votre commande
Personal Knowledge Management, Leadership Styles, and Organisational Performance Jonathan Michie , Vissanu Zumitzavan This book presents unique management perspectives from Thailand’s Healthcare Industry. It focuses on the areas of Personal Knowledge Management, Leadership Styles and Organisational Performance. The book highlights the various business challenges that organisations face... Editeur : Springer Parution : 2015-02-26 Collection : SpringerBriefs in Business ePub 52,74 € J'achète Téléchargement immédiat Dès validation de votre commande
Risk-Pooling Essentials Gerald Oeser This book provides comprehensive and concise definitions of risk pooling and risk-pooling methods, a straightforward statistical explanation, and a value-chain oriented framework for analyzing risk-pooling methods. Risk pooling mitigates demand and lead time... Editeur : Springer Parution : 2015-01-14 Collection : SpringerBriefs in Business ePub 52,74 € J'achète Téléchargement immédiat Dès validation de votre commande
Innovation and Entrepreneurship Hanadi Mubarak Al-Mubaraki , Michael Busler , Ali Husain Muhammad In this book, Hanadi Mubarak, Ali Husain and Michael promote the concept of innovation incubators from a business-management perspective. The book provides a comprehensive roadmap for the development of new economies based on technology, as well as value added in... Editeur : Springer Parution : 2014-11-24 Collection : SpringerBriefs in Business ePub 52,74 € J'achète Téléchargement immédiat Dès validation de votre commande
The Automatic Packaging Machinery Sector in Italy and Germany Monica Carminati , Marco Fortis This book analyzes the wrapping and packaging machinery sector in the Emilia/Bologna district in Italy and compares the most recent trends with those in the industry in Schwäbisch Hall and Waiblingen, Baden-Württemberg, Germany, which represents a direct rival. In a... Editeur : Springer Parution : 2014-11-12 Collection : SpringerBriefs in Business ePub 52,74 € J'achète Téléchargement immédiat Dès validation de votre commande
Study on the Consensus Salary System for Modern Enterprises Zhihong Li For firms, the salary issue is extremely important for their business operations and development. In order to investigate this issue and to expand the role of the salary system in business management, the book presents the Consensus Salary Model for modern enterprises... Editeur : Springer Parution : 2014-07-08 Collection : SpringerBriefs in Business ePub 52,74 € J'achète Téléchargement immédiat Dès validation de votre commande
Digital Wine Tara Brabazon , Bryn Gandy , Mick Winter This book explores the way in which QR codes (Quick Response codes) can help the wine industry facilitate distribution and more effectively market and sell their product. It examines the interventions, invention and opportunities brought about by QR codes for the wine... Editeur : Springer Parution : 2014-05-12 Collection : SpringerBriefs in Business ePub 52,74 € J'achète Téléchargement immédiat Dès validation de votre commande
The Rocky Road to Publishing in the Management and Decision Sciences and Beyond Herbert Moskowitz , Pekka Korhonen , Herbert Moskowitz , Pekka Korhonen , Jyrki Wallenius This book documents the history of two research papers, from the first drafts to the final polished published articles, including the reviewer comments and the author responses. The documentary provides unique insights into the publishing process, which at times is... Editeur : Springer Parution : 2014-01-25 Collection : SpringerBriefs in Business ePub 52,74 € J'achète Téléchargement immédiat Dès validation de votre commande
Corporate Social Responsibility Reporting in China Kwang-Yong Shin The CSR report has become a very important tool which can help corporations to set up strategies and build their core competencies. This book presents a range of cases from different industries. Based on the analysis of the enterprise survival environment, it points out... Editeur : Springer Parution : 2014-01-23 Collection : SpringerBriefs in Business ePub 52,74 € J'achète Téléchargement immédiat Dès validation de votre commande
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Tous les livres numériques de la collection "SpringerBriefs in Business" - Springer