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Télécharger le livre : New Product Development
Sameer Kumar , Promma Phrommathed
New Product Development
The challenge of managing a business enterprise today is to ensure that it can remain efficient and competitive in a dynamic marketplace characterized by high competition, unstable demands, heterogeneous market segments, and short product life cycles. Increasing the...
Editeur : Springer
Parution : 2006-10-28

Format(s) : PDF
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