Télécharger le livre :  Power, Persuasion and Manipulation in Specialised Genres

This volume focuses on the study of linguistic manipulation, persuasion and power in the written texts of professional communication, to go further into the understanding of how they are constructed, interpreted, used and exploited in the achievement of specific goals....
Editeur : Peter Lang AG, Internationaler Verlag der Wissenschaften
Parution : 2017-07-07

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90,68

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Télécharger le livre :  Evaluation in media discourse

Despite the apparent novelty and fluidity of the media today, there is strong evidence that patterns are emerging which both reflect and extend the evaluative paradigms previously observed in the print and broadcast media. In this complex scenario, discourse analysis...
Editeur : Peter Lang AG, Internationaler Verlag der Wissenschaften
Parution : 2017-01-12

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69,58

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Télécharger le livre :  Essential Competencies for English-medium University Teaching

As English gains prominence as the language of higher education across the world, many institutions and lecturers are becoming increasingly concerned with the implications of this trend for the quality of university teaching and learning. With an innovative approach in...
Editeur : Springer
Parution : 2016-10-06

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94,94

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Télécharger le livre :  Interpersonality in Legal Genres

Few concepts in Discourse Studies are so versatile and intricate and have been so frequently contested as interpersonality. This construct offers ample terrain for new research, since it can be viewed using a range of diverse theoretical frameworks, employing a variety...
Editeur : Peter Lang AG, Internationaler Verlag der Wissenschaften
Parution : 2014-05-05

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92,79

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