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Télécharger le livre : Rigorous Magic
Steve Hatch , Jim Taylor
Rigorous Magic
In the marketing world, communication ideas are revered for their magical ability to affect how consumers behave towards brands. Despite this, they are poorly understood. How many types are there? What are their characteristics? How should you use them? And what makes a...
Editeur : Wiley
Parution : 2009-08-19

Format(s) : PDF, ePub
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