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Télécharger le livre : Innovation and Creativity in SMEs
Claudine Gay , Berangere L. Szostak
Innovation and Creativity in SMEs
In order to survive in their market and differentiate themselves from the competition, small- and medium-sized enterprises (SMEs), which represent more than 90% of companies worldwide, need to be creative and innovative. This book presents a conceptual framework for...
Editeur : Wiley-ISTE
Parution : 2019-08-16

Format(s) : PDF, ePub
163,47 €
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